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Prepaid Gasoline Cards are Versatile
Gasoline is one of the most powerful and compelling incentives being used by businesses today. This is why American Express Incentive Services offers an exclusive card that makes it easy to give fuel-related rewards to employees. Giving prepaid gasoline cards, in fact, makes sense in a range of situations. Here are some ways they're being used by today's leading businesses:
Incentives to get customers to visit out-of-the-way attractions, restaurants and stores
Bonuses with auto-related purchases like cars, tires and insurance
Value-added components of family vacation and travel packages
In each of these situations, a gas gift card seems to be an especially suitable incentive, and there are many other possibilities that would be equally appropriate. But because auto fuel is a nearly universally appealing gift, these cards can be used in virtually every type of promotion or incentive program.
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Gas Gift Card Programs
If you're looking for a fresh way to generate positive publicity for your company and garner goodwill with a diverse audience of prospective customers, free gasoline may be your ticket.
The international community is more eco-conscious than ever before, which presents an opportunity for businesses to be part of the solution while they gain recognition for being good stewards. If the majority of your staff commutes to work by car, you can take advantage of this opportunity by establishing a gas gift card incentive program for carpoolers. Consider providing your employees with the tools they need to connect with one another and arrange their own carpools. You can encourage them by promising weekly prepaid gasoline cards for the volunteer drivers, and if the program is a success, you can promote it through your own public relations efforts. The thanks you'll get in terms of goodwill and recognition can easily amount to a remarkable ROI on all of your prepaid card purchases.